
James Colgan
April 17, 2025
Rory McIlroy won the Masters green jacket with high ratings.
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Rory McIlroy’s Grand Slam title in the Masters is the most important TV.
But for those who do business Production The striking TV, Rory’s victory was the other: a very, very early Christmas gift.
McIlroy’s Augusta National victory gave CBS some of its recent golf ratings on Sunday afternoon, an average of 12.7 million viewers, a significant boost to the Scottie Scottie Scheffler victory last April, the highest number CBS has on Augusta National in several years.
Every year, Masters TV numbers are a barometer of Pro Golf’s overall health, and so is it in 2025. Obviously, McIlroy’s once-graded scores cannot be copied weekly, but the numbers help inform the golf ball where it is and where it is heading. So let’s dive into the 6 largest numbers and their meanings.
12.7 million
CBS’s average audience in the final round of the Masters, the highest number of Golf’s final round of the first Grand Slam since 2018, and CBS’s Giant numbers, which just won Scottie Scheffler’s second green jacket victory last year.
Where do the 3 million viewers come from? Well, this year’s game has brought heart-warming results, a historic achievement, and two of the highest war stars of golf, unnamed Tiger Woods (Rory McIlroy and Bryson DeChambeau). When these things happen, more and more viewers will watch them.
Although it’s easy to have any uninformed arguments about the meaning of these numbers in the context of larger sports and golf landscapes, there’s no doubt that this is a strange target reality: It’s a big, healthy number for golf on TV. When you talk to industry people about golf TV ratings, one of the few generally agreed truths is that the number of professionals in the Grand Slam is good for business. In big moments, big numbers show that golf has the ability to fit in with casual sports fans. In the moments on Saturday and Sunday, it feels like golf is in the sports world Single Culturethese TV numbers support this feeling, which is good news for businesses.
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James Colgan
7 years
The last golf broadcast any Relatives ranked McIlroy’s final round at Sunday’s Masters. Although the Master has cut 12 million viewers in the past six months, there are no 13 million plateaus since the mid-2010s.
19.5 million
this peak CBS’s Masters reported viewers, arrived a few minutes after McIlroy’s game putter and subsequent scoring tent. (The peak audience is the average audience in the most watched 15-minute window on TV programs.)
This is a huge number for golf, with peak audiences having added value due to the length of the TV broadcast. The Masters’ peak numbers rank higher than the NFL average for the 2024 CBS.
Although the NFL is still more popular than the masters on TV, golf football is rarely seen.
CBS Sports held the final round of its most watched Masters Sunday since 2018, with Rory McIlroy winning the playoffs to capture his first green jacket, as well as a career grand slam for golf: pic.twitter.com/72jwrmz8b6
– CBS Sports PR (@cbssportsgang) April 14, 2025
1.3 million
Sky Sports’ average audience for the final round of the UK, an international broadcaster’s record number that includes peak audiences 1.7 million On McIlroy’s walk, airing in the UK at midnight. According to the network, these are the largest golf ball counts in Sky Sports’ history.
McIlroy’s name was stamped on all British mails early this week, but it seems he’s been scrolling to most of the living rooms in the country on Sunday night.
5.9 million
The average number of viewers between Bryson and Rory between the final round thriller of the U.S. Open last year was less than half of the Masters’ 2025. The number is also the highest-rated U.S. East Coast Open final since 2013, focusing on the differences between the two biggest games in golf and the importance of a good Masters TV number to the overall health of the Pro Golf.
Three digits
Paramount Plus’ percentage of viewership increased throughout the year after the Masters increased by two hours on Saturday and Sunday.
CBS brings Paramount and broadcast exactly the same as its web windows – with the same production talent, air crew and technicians with regular final TV broadcasts. They have received a wealth of rewards, and the subscribers’ numbers will certainly lock in. According to CBS, this is the largest non-NFL sports streaming event ever made by Paramount Plus.
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James Colgan
Golf.comEdit
James Colgan is Golf news and writes stories for websites and magazines. He manages the media verticals of popular microphones, golf, and leverages his camera experience on the brand platform. Before joining golf, James graduated from Syracuse University, during which time he was a caddie scholarship recipient (and Astute looper) from Long Island, where he came from. He can be contacted at james.colgan@golf.com.
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